Entries by amauta

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At Amauta Marketing, referring a new client pays off!

As a valued client and partner of our digital marketing agency, we wanted to show our appreciation for your loyalty and support by offering a referral program. For every referral you make to us, you’ll receive a 10% commission of the contract value for the duration of the contract. This means that if you refer a client […]

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What Does the Future Hold in Terms of Digital Advertising?

No matter the sector, it’s never too early to get ready for the coming year. It’s even truer when we’re talking about web marketing, a field tied to the frenetic pace of the internet, which is itself constantly changing. At Amauta Marketing, a leader in the web marketing sector in Laval, we’re there to help […]

Hernan Cespedes, proud mentor of Réseau Mentorat

In business for more than 20 years, the founder of Amauta Marketing is now involved in the Réseau Mentorat, a structured and growing network of entrepreneurs that allows him to act within a community of more than 1,500 volunteer mentors who are committed to the success of Quebec entrepreneurs. Thanks to his business experience, he […]

The Importance of Editorial Calendars

You’ve made up your mind and now your digital marketing strategy must include social media posts on a regular basis. But how do you do it, and what are the advantages of keeping your editorial calendar up to date? Amauta Marketing, a web marketing agency in Laval, will give you all the details you need […]

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Google’s New MUM Algorithm: 1000x More Powerful Than Bert

First announced in May 2021, MUM will add features to Bert, Google’s current algorithm. In 1998, Google revolutionized the web with a new search engine. Almost twenty-five years later, Google has completely changed the digital landscape and continues to innovate. MUM: what will it do? How do we adapt to it? What will it change […]

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SEM: Can Organic Referencing and Paid Search Be Complementary?

If you’re a web specialist, you are probably aware of the latest vocabulary and acronyms. If not, as a novice, it’s time to become familiar with some of the terms frequently used in the digital world. As a result of the merger between SEO (Search Engine Optimization), otherwise known as organic or natural referencing, and […]